Commercial Video Production for Gyms

For gyms and fitness

Billie writes short concepts around a real class or a real coach and delivers them in the shapes each platform needs.

What Billie makes

Membership campaign spots
New location launch ad
6 and 15 second cut-downs
Vertical ad versions

On the shoot

Members on camera

Members are filmed only with their agreement, and anyone who would rather not appear is given space to train out of frame or a session away from the shoot.

Music in the room

Music playing during a class is copyrighted, so it is turned down or swapped while filming, and the edit uses music the gym has the rights to use.

The service

A good commercial earns attention before it asks for anything. Billie writes and shoots ads that tell a short story first, then lands the brand and the offer clearly, in formats sized for TV, YouTube, Meta and TikTok.

What’s included

Creative concept and script
Storyboards and shot lists
Full production crew
Post-production and supers
6, 15 and 30 second versions

Which retainer suits

Essential at $1,500 NZD a month suits a single gym, studio or trainer that needs a regular flow of short-form clips and a few finished pieces. Creative at $3,000 NZD a month suits a gym running campaigns, challenges and new programmes, and Studio Partner, on enquiry, suits a multi-site group or fitness brand wanting weekly sessions. A launch campaign for a new location can be quoted as Bespoke Production.

Production Retainers

Visuals with intention. Stories with impact.

Ongoing film production and creative services for brands and businesses. Built around consistent output, considered creative direction and quality visual storytelling.

Essential

For those building their visual identity.

$1,500

NZD a month

1 production session per month
3 edited video pieces
5 short-form edits
Professional editing and colour grading
Monthly content planning

Creative

For those ready to expand their visual presence.

$3,000

NZD a month

2 production sessions per month
6 edited video pieces
8-10 short-form edits
Creative direction and concept development
Professional editing, colour grading and sound design
Monthly production planning

Studio Partner

For those seeking an ongoing creative partnership.

On enquiry

Weekly production sessions
Original film and campaign production
Short-form and long-form content
Creative direction and visual development
Advanced post-production
Priority production scheduling
Ongoing creative consultation

Bespoke Production

For projects beyond our retainer services, Billie offers tailored production for music videos, visual campaigns, branded films and original creative projects.

Our work

Billie brings the film-first approach of its own productions, Le Grá and Two Wheels, to brand work.

Still from Le Grá — Le GráFilm & Television

Still from Two Wheels — Two WheelsFilm & Television

Still from Faithful Flavours — Faithful FlavoursFilm & Television

Questions

Is this a paid service?

Yes. Billie is a paid production company. Production Retainers are $1,500 NZD a month for Essential and $3,000 NZD a month for Creative, and Studio Partner is priced on enquiry. Projects outside a retainer are quoted per project as Bespoke Production.

Do our members have to be in the videos?

No. Members appear only if they agree. Many shoots use coaches and members who have volunteered, with the rest of the session kept out of frame.

What is included?

Creative concept and script, storyboards and shot lists, full production crew, post-production and supers, 6, 15 and 30 second versions. The exact scope depends on the brief, and every quote is put together for the project.

Work with Billie

Every vision begins somewhere.

Tell Billie about the project, the timeline and which retainer suits, or ask for a Bespoke Production quote.

Commercial Video Production for Gyms and Fitness