Music Video Production for Record Labels

For record labels

Billie plans the treatment, budget and shoot around the campaign, and because it sits inside EYWA Records it plans videos with the release rather than after it.

What Billie makes

Treatments for priority singles
Performance and narrative videos
Release-week vertical cut-downs
Thumbnails and stills from the shoot

On the shoot

Batching across the roster

Several artists can share a studio day, a crew and a lighting setup, which makes a label’s budget go further than separate shoots.

Artist approvals

Artists and managers usually approve treatments and cuts, so the schedule leaves room for their feedback before anything is locked.

The service

Billie sits inside a record label, so music videos are core to what it does. Every video begins with the song: a treatment that fits the track and the artist, then a shoot planned around performance, story or both.

What’s included

Treatment and creative direction
Performance and narrative shoots
Styling and art direction
Edit cut to the track
Vertical cut-downs for release week

Which retainer suits

A label releasing across a roster suits a retainer more than most: Creative at $3,000 NZD a month gives two production sessions, six edited pieces, eight to ten short-form edits and creative direction, and Studio Partner, priced on enquiry, adds weekly sessions and priority scheduling. Priority music videos with bigger treatments are usually quoted separately as Bespoke Production.

Production Retainers

Visuals with intention. Stories with impact.

Ongoing film production and creative services for brands and businesses. Built around consistent output, considered creative direction and quality visual storytelling.

Essential

For those building their visual identity.

$1,500

NZD a month

1 production session per month
3 edited video pieces
5 short-form edits
Professional editing and colour grading
Monthly content planning

Creative

For those ready to expand their visual presence.

$3,000

NZD a month

2 production sessions per month
6 edited video pieces
8-10 short-form edits
Creative direction and concept development
Professional editing, colour grading and sound design
Monthly production planning

Studio Partner

For those seeking an ongoing creative partnership.

On enquiry

Weekly production sessions
Original film and campaign production
Short-form and long-form content
Creative direction and visual development
Advanced post-production
Priority production scheduling
Ongoing creative consultation

Bespoke Production

For projects beyond our retainer services, Billie offers tailored production for music videos, visual campaigns, branded films and original creative projects.

Our work

StarBoy and Falling In Love are on the Our work strip on the Billie home page, and Billie is part of EYWA Records, so music videos are planned with the release, not after it.

Still from StarBoy — StarBoyMusic & Recordings

Still from Falling In Love — Falling In LoveMusic & Recordings

Still from Wednesday Link Up — Wednesday Link UpMusic & Recordings

Questions

Is this a paid service?

Yes. Billie is a paid production company. Production Retainers are $1,500 NZD a month for Essential and $3,000 NZD a month for Creative, and Studio Partner is priced on enquiry. Projects outside a retainer are quoted per project as Bespoke Production.

Can a retainer be shared across several artists?

Talk to Billie about it. A retainer is a set amount of production each month, and the monthly planning is where a label decides which artists and releases it goes to.

What is included?

Treatment and creative direction, performance and narrative shoots, styling and art direction, edit cut to the track, vertical cut-downs for release week. The exact scope depends on the brief, and every quote is put together for the project.

Work with Billie

Every vision begins somewhere.

Tell Billie about the project, the timeline and which retainer suits, or ask for a Bespoke Production quote.